PPC (Google Ads) · Ads & lead gen
Google Ads that make your phone ring, not just your ad budget disappear
When someone searches “roof repair near me,” they want help today. We put you at the top of that search and make sure the click turns into a call.
The short answer
What is PPC advertising?
PPC (pay-per-click) means you pay only when someone clicks your ad. With Google Ads, your ad shows up when people search for what you do in your area. Because they're already looking, it's usually the fastest way for a local business to get new leads.
Who it's for
- Contractors and home service companies who want calls this month, not next year
- Businesses that tried Google Ads before and got clicks but not customers
- Anyone launching a new service or a new service area
What's included
What do you get with PPC (Google Ads)?
Keyword and search research
We find the searches that turn into jobs, and cut the ones that just burn money.
Campaign build
Search campaigns, ad copy, extensions, location targeting and budgets set up properly from day one.
Landing page alignment
Ads only work if the page they land on does. We make sure the two match.
Call and form tracking
Every call and form fill is tracked back to the ad that produced it.
Ongoing optimization
Bids, negative keywords, ad tests and budget shifts based on what's actually producing leads.
Plain-English reporting
Leads, cost per lead and what we're changing next. No 40-page PDFs.
How it works
How does it work?
Audit
We look at your market, competitors and any past ad accounts to see what's worked.
Build
Campaigns, tracking and landing pages go live, usually within days.
Optimize
We cut waste weekly and shift budget toward what's producing booked jobs.
Scale
Once cost per lead is solid, we grow budget or expand to new services and areas.
Results
Proof, not promises
- Auto detailing$150K+yearly revenue within 2 yearsFrom part-time to six figures with Google AdsRead the case study →
From Offer to Online: How a Local Diesel Shop Started Generating Inbound Leads FastHow a local diesel repair shop got a Google Business Profile, a website and Google Ads live, and started getting qualified leads in week one.Read the case study →- Septic services30–50+qualified leads per monthA lead engine for a newly expanded service lineRead the case study →
Pricing
What does PPC (Google Ads) cost?
Google Ads management is included in Get Leads ($1,000/mo) as your one ad platform. Ad spend is paid by you, directly to Google, separately from our fee.
FAQ
PPC (Google Ads) questions
Don't see yours? Reach out anytime at (726) 240-4111 or help@digitalizedelevation.com.
How much should a local business spend on Google Ads?
It depends on your market and how much a customer is worth to you. Many local businesses start somewhere between a few hundred and a few thousand dollars a month in ad spend. We'll give you a realistic starting number on your strategy call, based on your area and competition.
Is ad spend included in your fee?
No. Our fee covers the management. Your ad spend is paid directly to Google, so you always see exactly where that money goes.
How fast do Google Ads start working?
Ads can start showing within a day or two of launch. A diesel shop we worked with started getting qualified leads in its first week. The first month is also about learning which searches convert, so results usually improve as we optimize.
Do I need a new website to run Google Ads?
Not always. If your current site is fast, clear and easy to call from, we can use it. If it isn't, a focused landing page usually pays for itself quickly.
Related services
Works well with
- Ads & lead genLead GenerationAds, websites and follow-up are all pieces. Lead generation is putting them together so leads come in steadily and actually get booked.Learn more →
- Ads & lead genPaid SocialNot everyone who needs you is searching yet. Paid social puts your business in front of the right people in your service area while they scroll.Learn more →
- Websites & retentionWeb Design & DevelopmentYour website is often your first impression. We build fast, clear, mobile-first sites that make it easy to call you, then host and maintain them so you never have to think about it.Learn more →
Let's figure out where your next customers come from.
On a strategy call we look at where your leads come from now, where they could come from, and whether we're a good fit. No pressure, no jargon.